Undies Run: Sign up, strip off, save lives & score!


On 18 January 2015, People’s Choice Credit Union will partner with Cancer Council SA to present the country’s cheekiest fun run: the People’s Choice Undies Run for Bowel Cancer; a fun event with a serious message.

In November, be brave enough to sign up to strip off in the fight against bowel cancer to receive a special early bird registration rate of just $25, your choice of branded undies, and the chance to win an iPad Mini!*

Register online now at undiesrun.com.au, and don't forget to dare your friends, family members and colleagues to join you!

With 100,000 spectators, and a ready-made racing arena, more than 1,000 runners decked out in matching underwear will run, jog or walk the 1.7km circuit, just before the People’s Choice Classic opening race of the Santos Tour Down Under cycling event in Adelaide early next year.

The purpose of the event is to raise funds and awareness for bowel cancer screening, and reduce the embarrassment associated with it. So, we’re challenging people to strip down to their underwear for a run in the heart of Adelaide, to help show that that has got to be way more embarrassing than a simple test.

Bowel cancer is the country’s second-most commonly diagnosed cancer, killing 4,000 Australians each year. But, early detection and treatment can significantly increase the chances of survival, with up to 90% of bowel cancers deemed treatable if detected early. The awkwardness of bowel cancer screening is not worth dying for.

Since its inception, the Undies Run has raised $280,000 for Cancer Council SA and funded the distribution of 7,000 life-saving bowel cancer screening kits.

More than 1,400 people took part in the second People’s Choice Undies Run for Bowel Cancer in January 2014 – running, jogging and strolling in their smalls, and raising more than $156,000 for Cancer Council SA to support its fight against bowel cancer. In 2015, we’re hoping our undies will get even bigger!

* Terms and conditions apply.


What: 2015 People’s Choice Undies Run for Bowel Cancer

When: 5:00pm on Sunday, 18 January 2015

Where: Rymill Park, Adelaide, South Australia

Register: undiesrun.com.au

Connect: #UndiesRun

Facebook: /undiesrunaustralia

Twitter: @peopleschoiceAU

Instagram: @UndiesRun


Undies Run couple


Filed under: News

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